Nada has a hands-on, human approach to design. She brings passion to process, combining ideas, skills and techniques together from her travels, to form a unique cultural exchange. She is fascinated by the role of the human hand to tell stories and to evoke a sense of belonging.

She describes craft as a feeling that goes beyond geography, language and culture.Her work is driven by a belief in the power of design to cross time and border and touch us on a primal level.She describes her design as an expression, not just of form and function, but of feeling too.

Nada opened her first showroom in the Saifi district of Beirut in 2003. Today her gallery, where she shows her latest work alongside a wide range of elements from past collections is in the same premises as her design studio, in a former residential building in Gemmayzeh, and comprises a team of 15 from a range of disciplines. Together they work on annual collections of furniture and product sold online and stocked in key global retailers; bespoke commissions of furniture and accessories; collaborations with global furniture manufacturers; interior design concepts and services; artworks, installations and jewellery commissions.