Jude immersed herself in the jewellery world, alongside her mother-co-founder & CEO of Jude Benhalim –Rana Al-Azm. With Rana’s intuitive leadership nature and Jude’s abstract artistic thinking, both masterminds came together to turn their love for art, creation and expression into reality. Rana is the force behind the brand; her innate strategic character and love for art has helped push this Jewelry house to a whole other level.

Jude mindfully draws her inspiration from her surroundings; refined architecture, robust patterns, as well as bold colors, & translates these ideas into innovative and uniquely functional, timeless designs. Jude believes that jewellery shouldn’t be confined by a specific trend or season. Her core objective is to empower women, sustain the art of craftsmanship and operate with integrity and environmental responsibility.