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Art wear in the MENA region is highly valued as it symbolises not only culture, but expression of creativity and artisanal craft.

It encourages a social dialogue about the intricate layers of history as well as the influences of each designer and their heritage carefully and intrinsically interwoven into their designs that make each piece a work of art - a unique DNA, an extension of the creator or person who wears it. Whether it is worn or presented in a space as a collectible piece.